We've all seen how important it is to increase awareness of your brand name in the wine marketplace, especially in these tough economic times, when most consumers seem to be sticking to name brand wines. One very important way to efficiently and cost-effectively gain more name recognition is with social media ...
All websites need a spring cleaning, especially if you have not made any changes in content or updates in the past six months. Here is a checklist to guide you: ☐ Is your site "static" or "dynamic?" The most important step to take in upgrading your site is to take control of it yourself! Read about ...
A blog is not a blog when it is a WordPress SITE, or, Content Management System (CMS). WordPress is NOT just for blogs! It is a powerful Content Management System (CMS) , and thousands of companies are switching to WordPress to manage their own sites. (Get a free evaluation of your current site and how it could ...
Do you need to contact your web designer when you need to make simple changes to your website? Ever been frustrated by scheduling conflicts or the expense of relying on your web designer to upgrade your site? Convert your static site (HTML) to a dynamic WordPress blog site (or, Content Management System), and you or ...
If your website is a standard static website (or HTML site), it's expensive and time-consuming to program the site in order to connect it to your social media like Facebook and Twitter. But if you convert your static website to a WordPress site or Content Management System (CMS) (a dynamic website), you can add Social Media, ...
The New York Times has an excellent article that clearly explains the new "privacy" settings that Facebook has instituted as a default for all users. In a nutshell: Status Updates are now seen on Google, Yahoo, etc. search engines: So if you post any colorful updates that you wouldn't want Mom or your boss to see, ...
Cell phone numbers are being released to telemarketing companies this month (January 2010). Depending on your cell phone plan, you may be charged for those unwanted calls. You can call 888.382.1222 and tell the nice people at the National Do Not Call center to put your cell phone number on the list to be blocked from ...
The quickest, most efficient way to take control of your website, so that you can update it yourself, is to convert it to a WordPress blog site. You do not have to be a writer, or a blogger, to have a blog site. A blog site is just another website built on a platform that allows ...
If your website is not bringing in new prospects regularly, you need a site upgrade. Your website should be a center of activity, the hub of your marketing plan, as shown in the diagram to the right. A site that will pull new visitors to your site uses dynamic social media tools and online ...
You're a wine-maker or business owner, not a techie, right? So you may need some help learning what your options are for selling wine or products using online tools. If you have a limited budget for set-up, and/or not enough staff to manage a site for you, do some preliminary research about what's available, affordable, ...
